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Appleton Greene & Co Clients
Appleton Greene & Co has clients within most major industry sectors and within most major cities worldwide. They range from small to medium sized businesses to fortune 500 companies, although in the majority of cases our clients are invariably operating on a national, international, or global scale. It does not matter whether clients have a local or international team, Appleton Greene can still bring that team together to achieve a common and collective goal and facilitate the process. Business sustainability is achieved through client retention and program orders being achieved from our existing client base. We therefore understand the importance of client relationship management, continuous service improvement and the necessity to provide our clients with the widest possible choice when considering Appleton Greene standard and bespoke programs. Our clients tend to be proactive organizations which consider their most important asset to be their human resources. Business processes drive companies forward, but it is a company’s human resources which ultimately drive business processes. Executive Officers and Directors understand that shared knowledge is imperative. Knowledge transfer into tangible business processes is what really makes the difference at Appleton Greene.
Appleton Greene & Co understands that industry knowledge and experience is vital for clients. If clients are interested in an Appleton Greene corporate training program, or if they are interested in employing the services of a Certified Learning Provider (CLP), or an accredited consultant, one of the first questions that they will ask is about the required industry knowledge and experience.
Appleton Greene & Co services clients within the majority of industry sectors and geographical locations. Although many of the companies that are listed on this web site are large corporations, Appleton Greene does service small to medium sized businesses as well. As a rule, we tend to attract proactive organizations that are operating internationally. A client company does not necessarily need to be a large company to be considered global, Appleton Greene itself is a prime example of that. We still consider ourselves to be a small company, operating in a niche market, yet we are still able to operate on a global scale. There are many small to medium sized businesses which do the same.
As a guideline for potential new client companies, we provide the following corporate profile for Appleton Greene clients:
01. Annual turnover – USD $10m
02. Gross profit – 10% of annual turnover
03. Number of departments – 5
04. Number of employees within each department – 10 (50 in total)
05. International – trading in at least 2 different countries
06. Global – human resources located within at least 2 different countries
07. Growth – company should have achieved at least 2.5% growth in annual turnover during the last 5 years
08. Sustainability – A steady return on capital employed should have been achieved during the last 5 years
09. Corporate training budget – should constitute at least 10% of annual turnover
10. Corporate training ratio between internal and external training providers – 1:1
While none of these requirements are set in stone, it does provide clients with an idea about the position that their organization should ideally be in to obtain the maximum benefit from Appleton Greene standard and bespoke programs.
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